Compatibility and support
Here you will find information about Equativ Instream SDK features, compatibility and technology support.
Table of contents
Supported platforms
Equativ Instream SDK is supported on the following platforms.
| Plaform | Version |
|---|---|
| iOS | iOS 13.0 or higher |
| Android | Android 4.4 (API level 19) or higher |
| tvOS | tvOS 13.0 or higher |
| Android TV | Android 5.0 (API level 21) or higher |
Supported content players
Equativ Instream SDK supports the following content players.
| Content Player | iOS & tvOS SDKs | Android phone & TV SDKs |
|---|---|---|
| AVPlayer | Supported | N/A |
| ExoPlayer | N/A | Supported * |
| VideoView | N/A | Supported |
* On some Android TV platforms, given the limited hardware decoding resources that Exoplayer relies upon, instream ads might not be available if the content being played has the same encoding format. Check out the Android OTT TV Limitations section for more information
Note that if you use a different content player, it can be supported by Equativ Instream SDK by creating your own SVSContentPlayerPlayHead on iOS and your SVSContentPlayerPlugin on Android. Read the related documentation for iOS and Android for a step by step guide.
Supported VAST 4.x macros
Equativ Instream SDK supports the following IAB VAST 4.x macros.
Those Macros are supported in <VASTAdTagURI>, <Tracking>, <Impression> VAST nodes
| Macro | Supported | Description |
|---|---|---|
| [APIFRAMEWORKS] | Supported | List of frameworks supported by the player. Values are defined in the AdCOM 1.0 “API Frameworks” list. |
| [OMIDPARTNER] | Supported | An identifier of the OM SDK integration. Please note: for Equativ Instream SDKs it will be: - Smartadserver1 for mobile device integration- -1 for OTT Video Context |
| [VASTVERSIONS] | Supported | List of VAST versions supported by the player. Values are defined in the AdCOM 1.0 “Creative Subtypes” list. |
| [CACHEBUSTING] | Supported | Random 8-digit integer. |
| [TIMESTAMP] | Supported | The date and time at which the URI using this macro is accessed. |
For additional information, please refer to the IAB VAST 4.x Macros Documentation
Creative support
Here is the list of supported creative files per SDK.
| Creative Type | iOS & tvOS SDKs | Android phone & TV SDKs |
|---|---|---|
| Linear Creatives | ||
| MP4 | Supported | Supported |
| HLS | Supported | Supported |
| 3GPP | Not supported | Supported |
| WebM | Not supported | Supported |
| Javascript | Not supported | Not supported |
Features
Here is the list of supported features per SDK.
| Feature | iOS SDK | Android SDK | OTT TV SDKs |
|---|---|---|---|
| VAST 2.0 | Supported | Supported | Supported |
| VAST 3.0 | Supported | Supported | Supported |
| VAST 4.2 | Supported | Supported | Supported |
| VAST Redirects (wrappers) | Supported | Supported | Supported |
| Linear ads (Preroll, midroll, postroll) | Supported | Supported | Supported |
| Non linear ads (overlays) | Not supported | Not supported | Not supported |
| Companion ads | Not supported | Not supported | Not supported |
| Ad Pods | Supported | Supported | Supported |
| Ad rules | Supported | Supported | Supported |
| Server-Side Ad rules | Supported | Supported | Supported |
| Minimum delay between ad breaks | Supported | Supported | Supported |
| Maximum ad pod duration | Not supported | Not supported | Not supported |
| Client side passbacks (from VAST ad buffet) | Supported | Supported | Supported |
| Regular clickthrough | Supported | Supported | Not supported |
| Deeplinking clickthrough | Supported | Supported | Not supported |
| Smart viewability measurement | Supported | Supported | Supported |
| ViewableImpression | Supported | Supported | Supported |
| VAST tracking events | Supported | Supported | Supported |
| Custom user identification | Supported | Supported | Supported |
| Content data management | Supported | Supported | Supported |
| Skippable ads | Supported | Supported | Not supported |
| VPAID | Supported | Supported | Not supported |
| VMAP | Not supported | Not supported | Not supported |
| Audio ads | Not supported | Not supported | Not supported |
| AirPlay | Not supported | Not supported | Not supported |
| Google Cast | Not supported | Not supported | Not supported |